Associate Vice President for Marketing and CommunicationsEvergreen State College
|Associate Vice President for Marketing and Communications|
|Working Title||AVP for Marketing and Communications|
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or status as a protected veteran. For more information regarding Evergreen’s non-discrimination policies or to report discrimination, please visit the Affirmative Action and Equal Opportunity webpage at www.evergreen.edu/equalopportunity or contact the Affirmative Action and Equal Opportunity Officer at (360) 867-5371, Room 3102 Library Building, 2700 Evergreen Parkway NW, Olympia, WA 98505.
|Salary Step (minimum monthly amount)||$7,113.00|
|Salary Step (maximum monthly amount)||$9,246.00|
This is a full-time, overtime-exempt position on the Olympia campus of The Evergreen State College. This is an “at-will” appointment, exempt from Washington State Civil Service rules and the Fair Labor Standards Act overtime requirements.
The Associate Vice President for Marketing and Communications is responsible for developing and overseeing Evergreen’s marketing and communication strategies and activities. The Associate Vice President (AVP) leads a staff of marketers, designers, and communications professionals in the creation of content advancing the college’s mission and goals for student recruitment, marketing, fundraising, reputation enhancement, public relations, and other objectives. This position directs planning, strategies, and activities to accomplish these goals, including Evergreen’s print and digital marketing, social media, website, reputation and branding, public relations outreach, and issues and emergency communication. The incumbent ensures that all marketing and communications efforts work together in harmony and messages are delivered consistently across all media to important audiences. The AVP works closely with subordinate staff to prioritize, manage, and track projects, ensure high-quality management of creative and communications staff, and tight alignment of all work toward Evergreen’s top goals.
|Nature and Scope||
Under the leadership and direction of the Vice President for College Relations, this position is a senior-level leader in marketing and communications. The AVP supervises the college’s Assistant Director of Integrated Marketing, Public Relations Manager, and Creative and Web Manager. Outside of the work unit, this position works closely with staff across the college at all levels to plan, execute, and measure cross-platform projects that carry consistent branding and messaging through all components, including print, web, advertising, social media, et al. The AVP holds decision-making authority over all aspects of Evergreen’s marketing and communications work, and functions as a hands-on partner in all of these efforts as needed. The incumbent often represents the Vice President (VP) and the interests of the division in cross-campus teams working in critical areas such as enrollment and curriculum improvement.
• Plan, implement, and coordinate communication, marketing, and public relations strategies and campaigns to achieve the college’s goals in marketing, recruitment, fundraising and other priorities.
|Knowledge Skills and Abilities||
• Advanced skill and ability to provide leadership in managing a comprehensive strategic communications department including media relations, marketing, and communications programs to advance an organization’s mission and goals.
• Bachelor’s degree in marketing, communications, design, or related field.
• Experience in a higher education setting.
|Conditions of Employment||
• Must provide proof of identity and employment eligibility within three days of beginning work.
A full state benefits package which includes: paid sick and vacation leave; paid campus holidays; a generous medical, dental, life and disability insurance package for employees and dependents; retirement; deferred compensation and optional supplemental retirement accounts. For more information about Evergreen’s excellent employee benefits, please view http://www.evergreen.edu/payroll/benefits.htm
|Number of Vacancies||1|